Monthly Archives: February 2014

Discovering my author brand

group picture

Authors and teachers enjoying a group picture

Last week I spent an enjoyable day on a course in London organised by Usborne, who publish my Pony-Mad Princess books. There were only four authors (including me) working with Justin Somper and Phil Norman from AuthorProfile so we all got plenty of individual attention. And I needed that when it came to deciding on my author brand.

The other three authors were all on their first book so the themes of that story helped decide their brand. But I had a trickier task because the range of books I’ve published is so wide. There are more than forty so far including picture books, early readers, chapter books and a novel for older readers plus non-fiction books on subjects ranging from rainbows to special effects.

Justin encouraged me to focus in on the core of collage of book coversmy writing to see if I could find a common theme in my fiction and, to my surprise, I did. I now realise that all my stories are about  family, friendship and the power of love. So that was the first part of my brand sorted out.

The other part involved thinking about me rather than my writing. As soon as I started focusing in on myself, I immediately came up with the animals I love most – horses. But Justin encouraged me to think more deeply, asking lots of searching questions about my relationship with my favourite animals and how that relates to my writing. By the end of the session, he’d picked out three important phrases for me to remember. So I am:

  • the little girl who never got a pony
  • the author who bought a horse to help research her novel
  • the author who deliberately chose an imperfect horse

So I was able to come home confident that I now I know who I am. Thanks Justin and Phil for a great course. I loved every minute.

 

 

Exciting news for Pony-Mad Princess fans

book coverI love getting letters and emails from fans of my Pony-Mad Princess series, and many of them ask when I’m going to write another book. Until recently, I’ve said that the series was finished. I’d run out of ideas so there weren’t going to be any more Princess Ellie stories. But I was wrong. There’s now another book on the way – Princess Ellie’s Perfect Plan comes out in the UK in July.

The first Pony-Mad Princess books were published in 2004 so 2014 is a very special year for Princess Ellie. To mark her 10th Anniversary, Usborne are re-issuing all twelve books in the series with new covers and extra pages at the end that we’ve filled with quiz questions and pony facts. They also persuaded me to write a brand new story – a special Anniversary book will be published in the UK in July.

As soon as they explained what they were doing, I was keen to write the book. The only problem was deciding what it should be about. I’d used so many ideas that it was difficult to think of something completely fresh and different. I had long conversations on the phone with my collaborator, Anne Finnis, who came up with the original idea for the series. We thought about having an anniversary celebration in the book, but I’d already done that in A Surprise for Princess Ellie. Then we thought about having a royal baby, but it was difficult to work the ponies into the story and Will and Kate got in first by producing their own royal baby.

Finally, we decided to give Ellie a real problem to solve. The first book in the series brought Ellie and Kate together. Maybe this one should threaten to pull them apart. Desperate not to lose her best friend, Ellie would need to find a perfect plan to stop that happening.

You can tell from the title that this is the storyline we chose to develop. But I’m not going to tell you what happens. You’ll have to wait until the book comes out. If you want to be one of the first people to read Princess Ellie’s Perfect Plan, you can pre-order it from Amazon now.